Post by account_disabled on Jan 8, 2024 5:12:11 GMT
Department of Industrial Promotion Ministry of Industry Moving forward with DIP e-learning for e-commerce activities, e-commerce courses in the e-learning system, hoping to increase knowledge and strengthen SMEs to compete in the digital age. Pointing out that in the past, promotion using the old format was not satisfying and had to be adjusted to learning through electronic media. Emphasis on entrepreneurs in the original target industries and 5 new target industries. Confident that this activity will help 10 percent of the 100 training graduates to be able to use the knowledge gained to help increase sales by no less than 10%, Mr. Kobchai Sangsittisawat Director-General of the Department of Industrial Promotion (DIP), Ministry of Industry, revealed that digital technology is now clearly causing changes to everyone's daily lives. and has also come to play a greater role in business operations As a result, consumer behavior has changed to pay more attention to the online market. Because it is convenient This causes businesses to adapt to respond to such demands. Especially SMEs entrepreneurs need to adjust to new marketing approaches. Turn to use electronic commerce (e-commerce) as a tool to increase marketing potential. To be consistent and keep up with the competition in the world market with changing technology. Digital Industry Development Division Department of Industrial Promotion Organized activities to promote electronic learning.
In electronic commerce (DIP e-learning for e-commerce) in order to open opportunities for access Knowledge necessary to increase sales through e-commerce for SMEs by learning from experts and those with direct experience in running e-commerce businesses through the e-learning system that has a learning system that has been developed through electronic system that can transfer knowledge to a wider circle, focusing on SMEs in the trade or service sectors or industrial sector It covers all industrial fields, including the original target industries and 5 future industries (New S-curve), with the goal being to have a number of people who have passed the learning curve. "Training graduates" in the target group The number is not less than 100 students and those who join the program online. Go through the electronic learning system and complete the training. Able to pass a test measuring knowledge in electronic commerce, with 10 percent of the 100 training graduates being able to use the knowledge gained to help increase sales by no less than 10 percent, and participants learn through the system. e-learning assessed overall satisfaction at not less than 85 percent. The consultants processed participant learning information with an evaluation form. (Self-Assessment) that can use the results as Email Marketing List data for further analysis. "In the past, the Department of Industrial Promotion has organized activities. To continuously transfer knowledge and increase marketing potential through electronic commerce. which each year can train no less than 5 SMEs, 000 people per year, but it is still considered very small compared to the number of Thai SMEs, both in the commercial sector There are more than 3 million people in service and production, so it is necessary to find tools that will help SMEs gain access to more electronic commerce knowledge. It is believed that such a system will help increase the number of SMEs in accessing electronic commerce knowledge. This helps to increase the market potential even more." Mr. Kobchai Sangsittisawat Said and added that “The e-learning system will act as a center for systematic learning of small and medium-sized enterprises in electronic commerce.
Including being able to create and develop teaching courses for target group entrepreneurs that are modern. and has internationally accepted standards The content covers electronic commerce knowledge to increase marketing potential. along with developing knowledge media to be modern There is consistent information and knowledge content. By relying on web technology to transmit content. This will increase the opportunity to provide electronic commerce knowledge services to increase the marketing potential of SMEs in the form of providing services through electronic systems. As for the target group, the focus will be on SMEs in the trade or service or industrial sectors. It covers all industrial fields, including the original target industries, including: 1. Previous industries with potential (First S-curve) 2. Modern automotive industry. (Next-Generation Automotive) Smart Electronics Industry (Smart Electronics) 3. Tourism Industry, Good Income Group and health tourism (Affluent, Medical and Wellness Tourism), 4. Agriculture and Biotechnology industry (Agriculture and Biotechnology) and 5. Food processing industry (Food for the Future). Will focus on 5 future industries (New S-curve) consisting of 1. Industrial robots (Robotics) 2. Aviation and Logistics industry (Aviation and Logistics) 3. Biofuels and biochemicals industry (Biofuels) and Biochemicals) 4.Digital Industry (Digital) and 5.Comprehensive Medical Industry.
In electronic commerce (DIP e-learning for e-commerce) in order to open opportunities for access Knowledge necessary to increase sales through e-commerce for SMEs by learning from experts and those with direct experience in running e-commerce businesses through the e-learning system that has a learning system that has been developed through electronic system that can transfer knowledge to a wider circle, focusing on SMEs in the trade or service sectors or industrial sector It covers all industrial fields, including the original target industries and 5 future industries (New S-curve), with the goal being to have a number of people who have passed the learning curve. "Training graduates" in the target group The number is not less than 100 students and those who join the program online. Go through the electronic learning system and complete the training. Able to pass a test measuring knowledge in electronic commerce, with 10 percent of the 100 training graduates being able to use the knowledge gained to help increase sales by no less than 10 percent, and participants learn through the system. e-learning assessed overall satisfaction at not less than 85 percent. The consultants processed participant learning information with an evaluation form. (Self-Assessment) that can use the results as Email Marketing List data for further analysis. "In the past, the Department of Industrial Promotion has organized activities. To continuously transfer knowledge and increase marketing potential through electronic commerce. which each year can train no less than 5 SMEs, 000 people per year, but it is still considered very small compared to the number of Thai SMEs, both in the commercial sector There are more than 3 million people in service and production, so it is necessary to find tools that will help SMEs gain access to more electronic commerce knowledge. It is believed that such a system will help increase the number of SMEs in accessing electronic commerce knowledge. This helps to increase the market potential even more." Mr. Kobchai Sangsittisawat Said and added that “The e-learning system will act as a center for systematic learning of small and medium-sized enterprises in electronic commerce.
Including being able to create and develop teaching courses for target group entrepreneurs that are modern. and has internationally accepted standards The content covers electronic commerce knowledge to increase marketing potential. along with developing knowledge media to be modern There is consistent information and knowledge content. By relying on web technology to transmit content. This will increase the opportunity to provide electronic commerce knowledge services to increase the marketing potential of SMEs in the form of providing services through electronic systems. As for the target group, the focus will be on SMEs in the trade or service or industrial sectors. It covers all industrial fields, including the original target industries, including: 1. Previous industries with potential (First S-curve) 2. Modern automotive industry. (Next-Generation Automotive) Smart Electronics Industry (Smart Electronics) 3. Tourism Industry, Good Income Group and health tourism (Affluent, Medical and Wellness Tourism), 4. Agriculture and Biotechnology industry (Agriculture and Biotechnology) and 5. Food processing industry (Food for the Future). Will focus on 5 future industries (New S-curve) consisting of 1. Industrial robots (Robotics) 2. Aviation and Logistics industry (Aviation and Logistics) 3. Biofuels and biochemicals industry (Biofuels) and Biochemicals) 4.Digital Industry (Digital) and 5.Comprehensive Medical Industry.